ShiftRx had already proven the model. Their MVP got a healthcare staffing marketplace off the ground and filling shifts around the country. But it still looked and felt like an MVP, and that was starting to hold them back.
We came in to lead the engineering on a full rebuild. Over three months we rebuilt both apps from scratch and shipped the billing behind their move to premium pricing.
Visit shiftrx.io ↗The rebuild ran January to March 2026, as embedded lead engineering on the ShiftRx team.
We rebuilt both sides of the marketplace from scratch: the facility portal on the web and the provider app on mobile. The goal was simple. Make it look and work like a product worth paying premium prices for.
The old apps worked, but they felt like an MVP. Providers had to leave the app to talk to facilities, onboarding had friction, and none of it matched the quality of service ShiftRx actually delivered. So we started over. Facilities got a clean, fast dashboard with their shifts, jobs, and schedule in one place, messaging that doesn't lose context, and an AI assistant built right in. Providers got a redesigned profile and onboarding, better shift search, real-time messaging, and push notifications that take them straight to what they need.
We built the payment and subscription plumbing that let ShiftRx charge more for the marketplace and start earning recurring revenue on top of it.
This is the part that turns a marketplace into a business. We shipped tiered subscription billing wired across both apps, a cancellation-fee system that takes a platform cut, and hardened the payments so charges, refunds, and reconciliation actually hold up. We also connected ad attribution through to their CRM, so marketing spend can be traced back to the facilities it brings in.
In three months, ShiftRx went from an MVP to a product it could sell at premium prices, with the billing underneath it to match.